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Subscribe with RSS ReaderMonday, April 30, 2012 Video: Do Open Houses Help Sell Homes?
Source: RedFin - used under standard YouTube license terms.
According to an American national, volume-based, real estate brokerage firm, RedFin, when an open house is held within the first week, a home is 13 percentage points more likely to sell than not having an open house at all, and 26 percentage points more likely to sell than if an open house is held sometime after the first week.
Do open houses work in all cities? No. In Calgary, the jury is out. But you'll see them - each and every week! It's how many new buyers get to see home styles - but they risk being sold to, versus helped in the buying process. It's also how many agents find client prospects without spending a dime on advertising. As many real estate agent trainers say, "Use open houses as lead generators." Others say, "Get busy and you'll get good!" We always say to buyers, find your agent first - well before you start looking at homes! A good agent will show you styles in a much more efficient manner.... Saturday, February 25, 2012 Do Open Houses Even Work?Categories:Open House,Selling a Home In Calgary Holding a Successful Open HouseMost real estate agents that take home listings will suggest a number of ways to market your home for sale. One of many effective ways of getting people talking about your home is through an open house. Infrequently an open house attendee is the party to actually buy the home, but there are still some other really good reasons to hold open houses. Oftentimes, the buyer ends up being someone who heard about the open house on the Internet, through the marketing done for the open house, or most often through someone who actually did attend the open house. Word of mouth advertising has always been highly effective in the marketing of homes. One of those "nosey neighbours" may actually know of someone they could recommend that might be interested in your home - if only they were asked.
There are four basic steps to follow for a successful open house. The first three are planning, promotion, and presentation. Once you've done all that, the fourth step is... Tuesday, May 17, 2011 Question: If I Attend an Open House, Do I Have to Use the REALTOR® Who is Holding the Open House?
Q: If I attend an Open House, do I have to use the REALTOR® that is holding the open house? - Anonymous.
A: Absolutely not! In fact, this may be the very worst person for you to use!
You aren't the first buyer to be confused about the role of a real estate agent in their quest to purchase a home. Buyers, whether it's their first time or their fifteen, may not understand exactly who the agent represents and real estate agency (broker) relationship. Let me educate you a bit about what’s called "Agency" (i.e. who represents whom) in a real estate transaction for Alberta (every province or state has their own rules and laws). In Alberta, real estate agents must give buyers and sellers an "Agency Disclosure" form to sign before a transaction is started or offer is written. This form is not a contract or an agreement, it simply disclosures the various types of possible agency relationships that may exist. But it does require a signature to show that you have in fact... Tuesday, March 22, 2011 An Article I came across on a website originally posted in SmartMoney magazineCategories:Buying a Home In Calgary,Open House SmartMoney Magazine originally published an article and several websites (MSN and Yahoo - among many others) recently re-published this very same article about real estate on "10 Things Your Real Estate Broker Won't Tell You."
Interestingly enough it related to an open house I hosted for another agent this past weekend.
Here's the item #4: “I’m not obligated to keep my mouth shut for you.”
You spot your dream house as you’re driving through a neighborhood and call the broker listed on the “for sale” sign. That’s how a lot of buyers stumble on a broker—who, in turn, happily shows you other houses, asking about your needs, laughing at your jokes. It’s easy to get loose-lipped and forget whom you’re dealing with: someone else’s agent. “Legally, brokers are obligated to provide their sellers with any information that can help them get the best prices for their homes,” says Stephen Israel,... Categories: Buying a Home In Calgary | Calgary Real Estate | Condominiums | Condos for sale | CREB | Grow-Ops | Home Inspections | Lawyers | Luxury Estates | Luxury Homes for Sale | Market Trends | Marketing | MLS Search | Mortgages | Open House | Property Virgins | Relocating to Calgary | Selling a Home In Calgary | Social Media | Technology | Top 10s | Videos |
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